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This could be in the form of guest blogging, sharing each other's content on social media, newsletter partnerships, giveaways, and more. Ads and sponsorships: If budget allows, you can “boost” content on Facebook, buy clicks on Google, run display ads, or buy sponsorship placements with media companies. There are many clever ways to promote your website. I wrote a more in depth.
Article on it if you want to check it out. Anyways, I hope this section makes you think a bit differently about distribution. Again, it’s about piggybacking on a platform and playing to its algorithm. Don’t play on hard mode. 9. Creating phone number list a system around OKRs OKRs, or objective and key results, is a goal setting system used by a lot of successful companies. It’s about having a clearly defined business.

Goal and creating steps to hit it. In the example of our our fake company, ReachThem, we can have a quarterly content marketing OKR goal set up like this: Objective: Drive 500 sign ups from SEO Key results: Publish 5 use case pages, Publish 3 VS pages, Publish 50 SEO optimized blog posts The “objective” is the output we want to achieve. The “key results” are the inputs needed to hit the objective.
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