They interacted in some way with your Facebook page a post an event a video ... They landed on your website They interacted with your Instagram profile Facebook allows you to create a custom audience and include all these users within it. Here are some of the strategies suggested by Ana Create an engaging and impactful corporate video that tells your story . Then create a custom audience containing all the users who have viewed it and start showing them your products.
Show your customers the items they just viewed on your site and invite them to purchase with a discount code . Select only the users who have visited the pages of your site where you talk about that product or the cart page but who have not visited the thank Phone Number Data you page they left the site before completing the fields or making the payment . Facebook dynamic ads are ideal for recovering abandoned carts. Let your customer know that you miss them after a few months of no longer visiting your site . Use their email to build this audience. Create a sequence of different ads based on how many days have passed since a users last visit.
How to set up a Google Ads Remarketing campaign with Tag Manager Another really useful tool for predictive marketing is Googles Tag Manager. Thanks to it in fact you can collect indepth data on actions and conversions useful for improving your campaign. It very often happens that what holds back a business in creating a predictive marketing campaign is the difficulty and time required to use these tools effectively. Here then is the usefulness of the video tutorial that I have embedded above. In fact by following the steps illustrated by Jason Whaling you can easily create your own Google Ads Remarketing campaign using the Tag Manager.